Customer Relationship Management (CRM) | Customer Experience Management (CEM) | Customer Service (General) | Sales Management | Customer Interaction Management | Business Process Management (BPM) | Business Intelligence Solutions | Customer Information Management/ Customer Databases | Customer Data Integration | Sales Force Automation (SFA)

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On Demand and Enterprise CRM Integration: An Alternative Approach to Integrating CRM Applications by Cicero Inc. June 10, 2009 - (Free Research) To get the most you can out of your CRM system it needs to be able to communicate with other back-end systems. This paper examines an alternative approach to CRM integration, Desktop Integration, and explores the advantages desktop integration has over more traditional approaches. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Reducing Risks Associated with Adopting a Customer Relationship Management System by Oracle Corporation December 01, 2008 - (Free Research) This white paper briefly highlights CRM's recent evolution and examines the risks that accompany those developments. Most important, it identifies the capabilities of Oracle User Productivity Kit that can mitigate the risks posed by CRM systems and maximize the opportunities for valuable returns on CRM investments. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

It's All about the Salesperson: Taking Advantage of Web 2.0 by Oracle Corporation September 2008 - (Free Research) This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing Your Data Assets by Pitney Bowes Business Insight March 2009 - (Free Research) Are you aware your people, your customer relationships and your corporate data provide far greater value and competitive advantage than traditional assets such as stock portfolio or desktop printers? This white paper explains how executives are turning their eyes toward what could be their most valuable asset of all: information! (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Building Customer Connections: Increase customer loyalty by simplifying how people work together to deliver business value by Microsoft March 2007 - (Free Research) This white paper outlines some of today's challenges and trends as companies work to create the optimal customer experience and achieve anticipated value from their customer relationship management (CRM) investments. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Blackberry Solution Increases Customer Service for Corporate Real Estate Company by BlackBerry February 2009 - (Free Research) J.J. Barnicke's sales people needed instant access to corporate property information to better serve clients and speed up sales cycles. They also needed wireless access to CRM data This case study explains how J.J. Barnicke is using BlackBerry and the sales force solution to access CRM information about clients. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

The Top 3 Reasons CRM Initiatives (Still) Fail - And How To Avoid Them by Pivotal CRM, a CDC Software solution June 2009 - (Free Research) This white paper looks at the top three reasons that CRM initiatives fail to achieve their goals and provides clear, practical recommendations for ensuring that your CRM initiative avoids these pitfalls and delivers desired returns. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Video White Paper: Seven Tips for Profiting from Lean Times with CRM by Oracle Corporation June 2009 - (Free Research) During tough economic times customer relationship management is key to staying ahead of the game. This video will discuss seven tips to leverage CRM during lean economic times. (VIDEO) VIEW ABSTRACT | GO TO

7 Tips for Improving Your Sales Strategy in a Recession by Oracle Corporation January 2009 - (Free Research) This paper discusses seven tips for leveraging customer relationship management (CRM) processes to turbocharge sales operation during lean economic times. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Proactive Sales Intelligence: The New Requirement for Getting Into the Game by ZoomInfo May 2009 - (Free Research) This white paper examines an area that holds real promise for optimizing the performance of almost any sales force-providing salespeople with "proactive" access to sales intelligence. Read on to learn how proactive sales intelligence can benefit your sales force and sales effectiveness almost immediately. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Next Generation of CRM -- Engaging with the Empowered Customer in Turbulent Times by SAP America Inc April 2009 - (Free Research) This IT Briefing will address the future state and shape of CRM, the transformational trends that are impacting companies, the CRM framework for success and competitive differentiation, and SAP's holistic approach in this CRM framework. (IT BRIEFING) VIEW ABSTRACT | GO TO

Varicent for Microsoft© Dynamics CRM by Varicent Software June 2009 - (Free Research) Drive CRM adoption by combining compensation details with opportunity management. By providing visibilty into variable compensation, your sales team will ensure to utilize your CRM and ensure its the one source for sales performance information. (PRODUCT DEMO) GO TO

CRM for the Professional on the Go by BlackBerry December 2006 - (Free Research) Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Differentiate Your Company with Complete CRM by Oracle Corporation June 2009 - (Free Research) This white paper will expand on what Oracle defines as Complete CRM - how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Practices and Trends in Enterprise Application Management by Compuware Corporation December 2008 - (Free Research) Deploying business applications and vertical industry applications is complex and time-consuming. EMA research has found that while enterprise IT organizations are very good at deploying and maintaining infrastructure, they are still struggling to effectively deploy and manage the business services and applications that infrastructure supports. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation March 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CONSOLIDATING ORACLE® SIEBEL CRM 8 ON A SINGLE SUN SPARC ENTERPRISE® SERVER by Sun Microsystems, Inc. June 2008 - (Free Research) Recognizing the need to grow efficiently while scaling Siebel CRM 8 capabilities, Sun created a proof-of-concept solution that consolidates Web, Gateway, Application, and Database tiers on a single Sun SPARC Enterprise® T5440 server, reducing the number of physical machines needed to effectively deploy applications. (TECHNICAL ARTICLE) VIEW ABSTRACT | GO TO

SugarCRM and Asterisk: Automating Customer Support Processes by SugarCRM Inc. June 2009 - (Free Research) Watch this webcast to learn about SugarCRM's out-of-the-box collaboration capabilities and how Asterisk can help companies of all sizes implement a best-in-class telephony system. This webcast will also show how Geeks on the Way is becoming one of the fastest-growing businesses in western Canada due to the combination of SugarCRM and Asterisk apps. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

eBook: Evaluating CRM: From SaaS to software, choosing the right CRM deployment style by Aplicor March 2009 - (Free Research) In this eBook, find out how on-demand and SaaS CRM is altering the CRM software landscape. Learn how both on-demand and on-premise CRM have evolved in recent years and how industry trends are playing into the decision-making process at many organizations. (EBOOK) VIEW ABSTRACT | GO TO

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times by SAP America Inc April 2009 - (Free Research) In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Sage SalesLogix Flash Demo by Sage SalesLogix June 2009 - (Free Research) This brief, interactive demo highlights the benefits of Sage SalesLogix award-winning CRM solution for various organizational departments. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Business Intelligence - Now More Than Ever by SAP BusinessObjects December 2008 - (Free Research) The goal of this white paper is to explain why business intelligence is a sound investment for any IT manager to make, especially now. Budgets are tighter and demands from executives to see immediate results from IT implementations are increasing. This paper outlines the benefits of a BI solution and its impact on a company. Read on to learn more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Quality: A Survival Guide For Marketing by SAP America Inc June 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Surviving and Thriving in the Customer-Driven Age by Oracle Corporation September 2008 - (Free Research) The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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